Khanh Hoa Province Department of Tourism is promoting tourism in some foreign markets. Japan is one of these markets.

 

According to statistics of the provincial Department of Tourism, Khanh Hoa Province received 18,598 Japanese tourists in 2015; the figure in 2016 was 14,257; and that in 2017 was 12,145. Now, Japanese tourists rank the fourth in tourists from Asian countries, following China, Korea and Malaysia. 

 

According to Nguyen Van Thanh - Standing Vice-chairman of Nha Trang – Khanh Hoa Tourism Association, one of main reasons for the decrease in the number of Japanese visitors to Khanh Hoa Province is no direct flight between the province and Japan.

 

At the event Meet Japan 2017, Takahashi Ayumi, director of the Japan National Tourism Organization said that Nha Trang – Khanh Hoa had good conditions in nature as well as facilities to satisfy demands of Japanese tourists. However, it’s necessary to have direct air routes from Nha Trang – Khanh Hoa to cities of Japan to attract Japanese tourists. Then, travel companies in Japan would be easy to set up and sell Nha Trang tours to Japanese people.

 

 

 

Khanh Hoa tourism has made efforts to restore Japanese tourists. In September, 2017, the leadership of the provincial Department of Tourism and four businesses in the province joined a mission host by the National Tourism Administration to do marketing for the province’s tourism in Japan. In this trip, the mission came to Japan Travel Mart to introduce about tourism of Nha Trang – Khanh Hoa and meet travel firms to discuss ways to take Japanese tourists to Nha Trang – Khanh Hoa.

 

After this trip, in early December, 2017, Apex International sent a famtrip group to survey and look for opportunities to cooperate with Nha Trang – Khanh Hoa in tourism. At the meeting with the provincial authority, representative of Apex International said that the firm wanted to raise the number of Japanese tourists to Vietnam by 20,000 – 30,000 to 100,000/year, and Nha Trang – Khanh Hoa would be a new destination in their tours beside Hanoi, Ho Chi Minh City and Da Nang.

 

In end 2017, the provincial People’s Committee has signed a cooperation with Vietnam Airlines, in which opening direct air route between Cam Ranh International Airport and Japan. The new international terminal of Cam Ranh is a premise for international direct flights. 

 

Xuan Thanh

 

Translated by T.T